Hydro One
What We Did
The Challenge
Enable customers to conveniently access information, services, and transactions online in an easy, intuitive manner on mobile and conventional desktop devices.
Strike a positive relationship between customers and the HydroOne brand on our digital channels by making the digital experience easy to connect with the features and useful content.
The Solution
A web experience purpose-built around the needs of the Customer into from a concise User Experience Framework:
Empower, Assist, Involve, Improve.
The Results
User Experience hard reset that provided the change required to accelerate the project – 4 weeks ahead of schedule.
Responsive design and a 70% reduction in page volume through experience planning.
Enhanced the operating model for content planning, marketing, line of business digital enhancements, and success measurement.
A completely new experience for Hydroone.com with a customer-centric design across the enterprise.
